FOR IMMEDIATE RELEASE
Tuesday, April 20th, 2021
TOKYO OLYMPICS ARE COMING TO PEACOCK
Peacock Originals from NBC Olympics to Begin Streaming July 24
Four Daily Shows on Peacock’s Tokyo NOW Channel Will Keep Fans Current
New York, N.Y. – April 20, 2021 – Peacock and NBC Olympics today announced that the Tokyo Olympics are coming to Peacock, with four live studio shows every day that will allow fans to catch-up and keep up on the must-see moments of the Summer Games. Beginning July 24, the day after the Opening Ceremony, the four shows will stream for free on Tokyo NOW, Peacock’s channel for live coverage, highlights, interviews, and the best stories of the Games.
Peacock’s Olympic coverage will start the day with Tokyo LIVE, including live competition, from 6-11 a.m. ET, followed by Tokyo Gold, which will review the competition day from 11 a.m. – noon p.m. ET. Tokyo is 13 hours ahead of the Eastern Daylight Time. Coverage resumes in the evening with On Her Turf at the Olympics, a program focused on female athletes, from 7-7:30 p.m. ET, and concludes in primetime with the highlight-packed Tokyo Tonight, from 7:30 p.m. – midnight ET. The evening programs will air one hour earlier on Sundays. All studio content is produced by NBC Olympics.
“Peacock is thrilled to stream the most anticipated Olympics in history,” said Jen Brown, SVP of Topical Programming and Development for Peacock. “Our shows on the Tokyo NOW channel will give audiences the latest and greatest from the Games, including live competition each morning and quality coverage every night, all for free.”
“We are excited to have the Olympics featured on Peacock,” said Rebecca Chatman, Vice President and Coordinating Producer, NBC Olympics. “From live coverage to vibrant new content, these shows complement our already extensive linear coverage and will stand out on this growing platform.”
Below is an overview of each of the four shows:
Each morning on Peacock, Tokyo LIVE will present live coverage of some of the day’s Olympic events. Tokyo LIVE will feature live competition, interviews, highlights, medal ceremonies and athlete profiles. Tokyo LIVE will stream from 6 – 11 a.m. ET daily.
Tokyo Gold will give viewers a comprehensive look at the most compelling performances of the day. This hour-long highlight program will showcase outstanding moments with in-depth packages, expert analysis and compelling athlete interviews. Tokyo Gold will stream 11 a.m. – noon ET daily as competition concludes in Tokyo, and will repeat every hour between noon ET – 7 p.m. ET Monday – Saturday and noon ET- 6P ET on Sunday.
On Her Turf at the Olympics
Peacock will celebrate female athletes competing at the Tokyo Olympics with features, interviews and timely coverage. Women have won more than 50% of Team USA’s medals at the last two Summer Olympics and On Her Turf will follow their biggest female stars in Tokyo. Follow On Her Turf, NBC Sports’ female empowerment brand, on Instagram and Twitter leading up to the Games. On Her Turf at the Olympics will stream Monday – Saturday from 7 to 7:30 p.m. ET and Sunday from 6 – 6:30 p.m. ET.
Peacock will wrap up the evening with Tokyo Tonight. The primetime show will put the viewer in the middle of the competition day in Tokyo with fast paced highlights of events as they happen. Interviews, features and live reports from the host city will all be used to make the viewer feel like they are at the Games. Tokyo Tonight will stream Monday – Saturday from 7:30 p.m. – midnight ET and Sunday from 6:30 – 11 p.m. ET.
|6:00 – 11:00 a.m.
|11:00 a.m. – Noon
|Noon – 7:00 p.m.
|Tokyo Gold (encores)
|7:00 – 7:30 p.m.*
|On Her Turf at the Olympics
|7:30 p.m. – Midnight*
*Will begin one hour earlier on Sundays
Peacock will provide more details about show hosts, documentaries, on-demand programming, channels and user experience at a later date. To get ready for the Games, Peacock is now streaming the original documentary My Pursuit: Life, Legacy & Jordan Burroughs and sports series Michael Phelps: Medals, Memories and More.
Peacock offers daily sports programming on the NBC Sports channel which streams Peacock Original Brother from Another, as well as The Dan Patrick Show, PFT Live, and The Rich Eisen Show. Peacock Premium also currently features live sports content from Premier League, US Speed Skating, Figure Skating, Rugby, Supercross, Skiing, and Snowboarding. Highlights of Peacock’s previous live sports offerings include a Sunday NFL Wild Card playoff game, U.S. Open golf, U.S. Women’s Open golf, and upcoming events include Olympics and Paralympics coverage.
Peacock is currently available on the Roku platform; Apple devices, including iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD; Google platforms and devices, including Android™, Android TV™ devices, Chromecast and Chromecast built-in devices; Microsoft’s Xbox One family of devices, including Xbox One S and Xbox One X; Sony PlayStation4, PlayStation 4 Pro, and PlayStation5; and VIZIO SmartCast™ TVs and LG Smart TVs. Peacock Premium is included at no additional cost for Comcast’s eligible Xfinity X1 and Flex customers and Cox Contour customers.
Peacock is NBCUniversal’s streaming service. Peacock delivers a world-class slate of exclusive originals, on-demand libraries of hit TV shows, plus critically acclaimed films from the vaults of Universal Pictures, Focus Features, DreamWorks Animation, Illumination, and Hollywood’s biggest studios. In addition, Peacock taps into NBCUniversal’s unmatched ability to deliver a broad range of compelling topical content across news, sports, late-night, Spanish-language, and reality. NBCUniversal is a subsidiary of Comcast Corporation.
About NBC Olympics
A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s coverage of the Olympic Games. NBC Olympics is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032. NBC Olympics also produces thousands of hours of Olympic sports programming throughout the year, which is presented on NBC, NBCSN, Olympic Channel: Home of Team USA, Peacock and NBC Sports digital platforms.