FOR IMMEDIATE RELEASE
Thursday, November 5th, 2020
PEACOCK PREMIUM TO STREAM WINTER OLYMPIC SPORTS PROGRAMMING, INCLUDING EXCLUSIVE SEASON-LONG COVERAGE OF FIS AUSTRIA ALPINE SKIING
NBC Sports Gold’s “Snow Pass” – Live Coverage of Alpine Skiing, Nordic Combined, Ski Jumping, Cross-Country Skiing, Freestyle Skiing, Biathlon and Snowboarding Events – Moving to Peacock Premium
Extensive Ski and Snowboard Coverage Will Continue to be Presented on NBC, NBCSN, Olympic Channel: Home of Team USA and NBC Sports Digital Platforms
NEW YORK – Nov. 5, 2020 – Expanding its sports coverage, today Peacock announced that NBC Sports Gold’s “Snow Pass” will be moving to Peacock Premium this month. Programming will complement the extensive coverage on NBC, NBCSN, Olympic Channel: Home of Team USA and NBC Sports’ digital platforms throughout the 2020-21 season.
Programming on Peacock Premium will include live and on-demand domestic and international competitions of seven winter Olympic sports – International Ski Federation (FIS) alpine skiing, cross-country skiing, freestyle skiing, snowboarding, Nordic combined, ski jumping, and biathlon events. The first FIS event of the 2020-21 season that will stream on Peacock Premium will take place on November 20. Peacock Premium also acquired the exclusive rights to all FIS events held in Austria and will stream its first race from the country in Lech/Zuers on November 26. Fans can subscribe to Peacock Premium at http://www.peacocktv.com/sports.
“We are excited to bring fans top-quality coverage of winter Olympic sports by adding ‘Snow Pass’ to our robust sports offerings on Peacock Premium starting with the excitement of Alpine Skiing from Austria,” said Rick Cordella, EVP and Chief Revenue Officer, Peacock.
Extensive winter Olympic sports coverage will still be available across NBC Sports on NBC, NBCSN, Olympic Channel: Home of Team USA and NBC Sports’ digital platforms throughout the 2020-21 season. NBC Sports’ TV schedule will be announced soon.
Highlights of Peacock Premium’s live sports offerings include Premier League, a new primetime Sunday NFL Wild Card playoff game, Olympics and Paralympics coverage, U.S. Open, U.S. Women’s Open and Ryder Cup golf, plus the Peacock Originals Lost Speedways, hosted by Dale Earnhardt, Jr., and In Deep with Ryan Lochte.
Viewers can sign up for Peacock Premium at peacocktv.com. Peacock is currently available on the Roku platform; Apple devices including iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD; Google platforms and devices including Android™, Android TV™ devices, Chromecast and Chromecast built-in devices; Microsoft’s Xbox One family of devices, including Xbox One S and Xbox One X; Sony PlayStation4 and PlayStation 4 Pro; and VIZIO SmartCast™ TVs and LG Smart TVs. Comcast’s eligible Xfinity X1 and Flex customers, as well as eligible Cox Contour customers, enjoy Peacock Premium included with their service at no additional cost.