FOR IMMEDIATE RELEASE
Friday, December 1st, 2017

REDSKINS-COWBOYS ON NBC/NFL NETWORK IS MOST-WATCHED “THURSDAY NIGHT FOOTBALL” GAME THIS SEASON

“Thursday Night Football” On NBC, NFL Network, Amazon Prime Video, NBC Sports Digital, NFL Digital & Universo Averages 16.0 Million Viewers Across All Platforms

Saints Visit Falcons Next Week on Thursday Night Football in Game with NFC Playoff Implications

STAMFORD, Conn. – December 1, 2017 – Last night’s Dallas Cowboys’ 38-14 victory over the Washington Redskins on Thursday Night Football averaged a Total Audience Delivery (TAD) of 16.0 million viewers across all platforms – NBC, NFL Network, Amazon Prime Video, NBC Sports Digital, NFL Digital, and Universo, according to Fast National data released today by The Nielsen Company, and digital data from Adobe Analytics and Amazon Prime Video.

The NBC/NFL Network combined average of 15.6 million viewers for Redskins-Cowboys marks the highest TV viewership for Thursday Night Football this season.

Total Audience Delivery measures broader consumption by calculating average minute viewing across broadcast, cable, and digital.

Thursday Night Football viewership on NBC and NFL Network peaked at 17.3 million from 9:30 – 9:45 p.m. ET. Last night’s game (8:27-11:08 p.m. ET) registered a national household TV rating of 9.4/17.

The Average Minute Audience (AMA) for last night’s live stream via Amazon Prime Video, NBCSports.com, the NBC Sports app, NFL Mobile from Verizon, Watch NFL Network, the NFL app on Microsoft, and NFL Game Pass (International) was 463,000 viewers.

Amazon Prime Video reached a total of 1.9 million combined viewers worldwide for the NFL Thursday Night Kickoff pregame show and the Washington-Dallas game. For the Thursday Night Football game alone, 1.6 million worldwide viewers initiated a stream on Amazon Prime Video, with each viewer watching an average of 39 minutes. The average worldwide audience watching Thursday Night Football for at least 30 seconds on Amazon Prime Video was 347,000.

Next week (Dec. 7) on Thursday Night Football, the 8-3 New Orleans Saints visit the 7-4 Atlanta Falcons in a game with NFC Playoff implications. Coverage kicks off on NBC with Football Night in Atlanta at 7:30 p.m. ET.

Remaining NBC-produced game schedule in Thursday Night Football package:

Date Game Network
Thurs. Dec. 7 New Orleans Saints at Atlanta Falcons NBC, NFLN **
Thurs. Dec. 14 Denver Broncos at Indianapolis Colts NBC, NFLN **
Sat. Dec. 16 Chicago Bears at Detroit Lions NFLN
Mon., Dec. 25 Pittsburgh Steelers at Houston Texans NBC, NFLN **

** Live streamed on Amazon Prime Video, NBCSports.com, the NBC Sports app, NFL Mobile from Verizon, Watch NFL Network, the NFL app on Microsoft, and NFL Game Pass (International)

THURSDAY NIGHT FOOTBALL

NBC Sports:

Dan Masonson            203-356-2790              dan.masonson@nbcuni.com

NFL Network:

Andrew Howard         310-845-4579              andrew.howard@nfl.com

Amazon:

Rena Lunak                 206-765-3455             lunak@amazon.com

Brian Potter                 301-219-4885              brpott@amazon.com