FOR IMMEDIATE RELEASE
Wednesday, March 8th, 2017

MIKE FLORIO AND PROFOOTBALLTALK TO SURROUND FIRST DAY OF NFL FREE AGENCY WITH WALL-TO-WALL LINEAR AND DIGITAL COVERAGE

Mike Florio’s PFT Live Simulcast on NBCSN 7-9 a.m. ET Tomorrow Morning

Florio Featured on NBCSN, NBC Sports Radio, SNF on NBC Facebook Live, ProFootballTalk.com, NBCSports.com, and the NBC Sports App Throughout First Day of NFL Free Agency

STAMFORD, Conn. – March 8, 2017Mike Florio and ProFootballTalk.com will surround the first day of NFL free agency – Thursday, March 9 – with comprehensive linear and digital coverage on NBCSN, NBC Sports Radio, ProFootballTalk.com, NBCSports.com, the NBC Sports app and the SNF on NBC Facebook page.

Wall-to-wall coverage begins tomorrow morning at 6 a.m. ET on NBC Sports Radio with PFT Live hosted by Mike Florio, which will be simulcast on NBCSN, NBCSports.com and the NBC Sports app from 7-9 a.m. ET. Florio will also be featured on Facebook Live on the SNF on NBC Facebook page at noon ET to update the latest news and rumors, and at 4 p.m. ET when NFL free agency officially begins.

ProFootballTalk.com and NBCSports.com will continuously provide in-depth video content and articles throughout the morning and afternoon, detailing how each signing impacts the team the player joined and left.

Florio and his staff of PFT writers, Michael David SmithDarin GanttJosh Alper, and Curtis Crabtree, produce an average of nearly 50 NFL news stories a day, with Florio himself writing at least 15 posts. During the first day 2016 NFL free agency, PFT staff posted 137 new stories and helped the site to its most trafficked day of the year with 4.7 million page views. NFL free agency coverage also boosted PFT to its best week ever for video consumption, delivering 600,000 video starts from March 7-13.

Since 2009, Florio has expanded the PFT brand to NBC Sports Group’s broadcast, cable, digital and radio platforms, including as a regular contributor on NBC’s Football Night in America, the most-watched studio show in sports.

NBC SPORTS GROUP