FOR IMMEDIATE RELEASE
Wednesday, September 28th, 2016
“SUNDAY NIGHT FOOTBALL” BUS TRAVELS TO PITTSBURGH FOR CHIEFS-STEELERS
Stops Include XFINITY Retail Store on Thursday, DogtoberFEST and Kennywood Amusement Park on Saturday & Heinz Field on Sunday
New Features Include an Interactive Control Room Replica & Digital/Social Media Wall
Pittsburgh Steelers Host Kansas City Chiefs on NBC’s Sunday Night Football
STAMFORD, Conn. – September 28, 2016 – NBC Sports Group’s Sunday Night Football bus makes its way to the Pittsburgh area this weekend, traveling from the XFINITY Retail Store on Thursday to Heinz Field on Sunday for the Steelers’ game against the Chiefs on Sunday Night Football. This season, fans will get a closer look at behind-the-scenes action of SNF broadcasts on the bus, which will take fans from the field, to the studio and in the production trucks. Features of the bus include an interactive replica of Sunday Night Football’s control room, a replica of the Football Night in America desk, life-size “Photo Bomb” wall, and more.
The bus kicks off its tour of the Pittsburgh area on Thursday, September 29, at the XFINITY Retail Store in Pittsburgh, Pa., from 4 p.m. – 6 p.m. ET. On Friday, September 30, the bus makes an appearance on the WPXI Morning News Show* from 6 a.m. – 7 a.m. ET, before traveling to the Carnegie Boys & Girls Club* from 4 p.m. – 6 p.m. ET.
On Saturday, October 1, the bus will be open for fans from 11 a.m. – 1 p.m. ET at the DogtoberFEST at The Waterfront in Homestead, Pa., before making its way to Kennywood Amusement Park in West Mifflin, Pa., from 6 p.m. – 8 p.m. ET. The bus will be open for fans on Sunday, October 2, at Heinz Field at Pittsburgh, Pa., beginning 5 p.m. ET, leading up to kickoff of Sunday Night Football.
The full schedule for this week’s destinations:
|Thurs., Sept. 29||4 – 6 p.m.||XFINITY Retail Store: McCandless Shopping Center – 790
Providence Blvd., Pittsburgh, PA
|Fri., Sept. 30||6 – 7 a.m.||WPXI Morning News Show*|
|Fri., Sept. 30||4 – 6 p.m.||Carnegie Boys & Girls Club*|
|Sat., Oct. 1||11 a.m. – 1 p.m.||DogtoberFEST at The Waterfront in Homestead: 149 West
Bridge St., Homestead, PA 15120
|Sat., Oct. 1||6 – 8 p.m.||Kennywood Amusement Park: 4800 Kennywood Blvd., West
Mifflin, PA 15122 – Inside the park near the pavilion area
|Sun., Oct. 2||5 – 8:30 p.m.||SNF at Heinz Field: 100 Art Rooney Ave., Pittsburgh, PA 15212 – Corner of Reedsdale Street and Art Rooney Avenue by Gate B|
*Event not open to the public
NBC Sports continues its presentation of Sunday Night Football this week as Ben Roethlisberger and the Pittsburgh Steelers host Alex Smith and the Kansas City Chiefs. Coverage begins with Football Night in America this Sunday, October 2, at 7 p.m. ET on NBC.
ABOUT THE SUNDAY NIGHT FOOTBALL BUS
The bus will arrive in each city two to three days prior to the game, making stops at local landmarks and events before heading to the game site. Once at the stadium, the Sunday Night Football bus will give fans the opportunity to interact with America’s most-watched primetime television show with exclusive activities, memorabilia and a 55-inch monitor housing social media elements.
The inside of the 45 ft.-long bus brings fans from the field to the studio set and for the first time, in the production trucks. The 2016 bus features football field decaling on the floor, an interactive control room replica that allows fans a taste of how the broadcast comes to life, and replica of the Football Night in America studio where fans can grab a mic, and act as “special correspondents” for photos. From the life-size NFL players and Carrie Underwood on the outside, to the life-size “Photo Bomb” wall featuring NFL players, fans will have numerous opportunities to interact and share memories from the bus.
Following each Sunday night game, the stars of the game will autograph the 2016 “Players of the Game Sunday Night Football,” which will be displayed on a photo wall in the bus – complete with a stadium backdrop – alongside the football signed by the 2015 SNF players of the game. In addition, a photo of each 2016 SNF Player of the Game will be added to the SNF schedule display on the outside of the bus throughout the season.
THE SUNDAY NIGHT FOOTBALL BUS BY THE NUMBERS
- The SNF bus will drive more than 23,000 miles across the country throughout the season;
- There will be 23 game day stops ;
- The bus will drive through 40 different states throughout the season, on the road for more than 370 hours;
- It would take 50 footballs to make up the length of the SNF Bus, and 46,000 footballs to equal the weight of the bus.
The Sunday Night Football bus also incorporates social media inside and out, with SNF’s Facebook, Twitter and Instagram accounts along with the #SNF hashtag displayed on the exterior.
A dedicated producer will collect photos and create videos of the bus’ travels and the cast of characters it encounters along the way. Life on the road with the Sunday Night Football bus is featured on the Sunday Night Football Facebook, Twitter and Instagram accounts and NBC Sports on Snapchat.
Fans can follow the social conversation and access content around Sunday Night Football and the SNF Bus at NBCSports.com/SNFAllAccess, with video highlights from the SNF Bus, player interviews and the game. Fans can show their passion for who they think will win each week and use an interactive map to see how other football fans across the country are talking about that SNF matchup. In addition, fans can vote on which team’s hype video they like the best.
–NBC SPORTS GROUP–