FOR IMMEDIATE RELEASE
Tuesday, January 5th, 2016
SIRIUSXM’S FAIRWAYS OF LIFE LAUNCHES VIDEO SIMULCAST, STREAMING LIVE ON GOLFCHANNEL.COM WEEKDAYS 7-9 A.M. ET
Airing on SiriusXM PGA TOUR Radio, Golf Industry Veteran and Best-Selling Author Matt Adams Hosts “Fairways of Life” from Golf Channel’s World Headquarters
Fairways of Life Golf Channel Show Page: Fairways of Life
GolfChannel.com Live Stream: Fairways of Life Video Simulcast
ORLANDO, Fla., – Jan. 5, 2016 – Golf Channel announced today the launch of a video simulcast of the award-winning Fairways of Life satellite radio show airing on SiriusXM PGA TOUR Radio, streaming live on GolfChannel.com weekday mornings from 7-9 a.m. ET.
The award-winning show, heard live around the world on XM ch. 92 and Sirius ch. 208 and hosted by golf industry veteran Matt Adams, originates from Golf Channel’s World Headquarters in Orlando, Fla. GolfChannel.com also features a dedicated Fairways of Life show page, which includes bonus content, featured video and interviews, full episodes and a social media feed. In addition, viewers are able to watch Fairways of Life daily via the show’s dedicated video streaming site WatchFairwaysofLife.com; Golf Channel’s GolfLiveExtra.com and Golf Live Extra App.
“I’m proud to be a part of SiriusXM PGA TOUR Radio and what we have accomplished as a team, and our partnership with Golf Channel will take the show to new heights and introduce our content to Golf Channel fans all over the world,” said Adams.
“Fairways of Life touches on all aspects of the game of golf, from insight on the professional tours to the latest trends in golf course architecture and issues in the industry,” said Molly Solomon, executive producer, Golf Channel. “Expanding the show’s reach via Golf Channel Digital is a natural next step in our partnership with SiriusXM.”
Fairways of Life, a mainstay on SiriusXM’s PGA TOUR Radio since 2007, airs weekday mornings from 7-9 a.m. ET and will be the first radio show to stream a live video simulcast on GolfChannel.com. The show delivers the major headlines from golf’s professional tours, featuring interviews with players and industry leaders. The show also explores the history of the game, golf architecture and travel, and includes interaction with golf fans following along to the show each day.
In July, 2015, Adams joined the network as a Golf Channel contributor, in addition to his role as host of Fairways of Life. Adams will be a part of several Golf Channel programs in 2016, including Golf Central, Morning Drive and Golf Central’s Live From programming from golf’s marquee events. In addition, he also serves as a contributing writer for GolfChannel.com and GolfAdvisor.com.
The multi-talented Adams, a best-selling author, journalist, speaker, historian and broadcaster, has worked in the golf industry for more than 25 years. He has co-authored multiple books in the Chicken Soup for the Soul series, but considers golf his primary profession and passion. An expert in golf equipment technology, Adams has built and designed clubs for major manufacturers, including Nicklaus, MacGregor, Ram and Wilson, and previously worked as a golf course operator.
ABOUT FAIRWAYS OF LIFE
Fairways of Life was founded in 2005 by Matt Adams, a 30 year veteran of working professionally in the golf industry in both golf equipment manufacturing and golf course operations. Adams, a New York Times best-selling author, started the Fairways of Life radio show on SiriusXM PGA TOUR Radio in 2007 as a weekly interview show. In 2010, his show become the channel’s weekday morning drive-time show and is now the longest running show on the channel.
SiriusXM PGA TOUR Radio offers the best daily golf talk, news, analysis and instruction on radio. The roster of talent on the channel features several World Golf Hall of Fame members, current and former PGA TOUR and LPGA pros, as well as several of the game’s leading instructors. Listeners get shows hosted by Ben Crenshaw, Fred Couples, Nick Faldo, John Daly, Chris DiMarco, Natalie Gulbis, Hank Haney, David Leadbetter, Jim McLean, Claude Harmon III, Michael Breed, Bob Ford, Mark Carnevale, Dennis Paulson, John Maginnes, Mark Lye, Lou Holtz and many others.
ABOUT GOLF CHANNEL
Golf Channel is a multimedia, golf entertainment and services company based in Orlando, Fla. Serving the most-affluent audience in all of television, Golf Channel – co-founded by Arnold Palmer in 1995 and now part of NBC Sports Group – is available in more than 200 million homes in 84 countries and 11 languages around the world. Golf Channel features more live golf coverage than all other networks combined, including tournament action from the PGA TOUR, LPGA Tour, The Open Championship, Olympics, and Ryder Cup, as well as high-quality news, instruction and original programming. Golf Channel’s digital platforms, headed by GolfChannel.com, deliver unmatched coverage of the world of golf. Fans are able to enjoy 24/7 live streaming of Golf Channel content through Golf Live Extra and NBC Sports Live Extra and select programming is simulcast via SiriusXM’s PGA TOUR Radio. In addition, Golf Channel connects the world to golf through a wide array of digital and lifestyle services including Golf Channel Mobile, a comprehensive app covering golf’s latest headlines, scores and analysis; GolfNow, the world’s largest online tee time booking platform and golf course technology partner, which includes the GolfNow Mobile App, featuring on-course GPS tracking, in-round scoring and game tracking; GolfAdvisor.com, the world’s largest golf course ratings and review resource for golfers, by golfers; a North American network of Golf Channel Academy instructional facilities; and Golf Channel Am Tour, the world’s largest amateur golf tour.
-NBC Sports Group-