FOR IMMEDIATE RELEASE
Tuesday, February 24th, 2015
NBC SPORTS VENTURES AND RED BULL MEDIA HOUSE ANNOUNCE 2015 RED BULL SIGNATURE SERIES TELEVISION SCHEDULE
20 Hours of Original Programming on NBC
Coverage Kicks Off With Red Bull Frozen Rush on Sunday, March 1 at 2 p.m. E.T.
Red Bull Foundation To Debut Sunday, August 2 at 2 p.m. E.T.
Burr Ridge, Ill. – February 25, 2015 – NBC Sports Ventures and Red Bull Media House today announced the 2015 television schedule for the Red Bull Signature Series, featuring 20 hours of coverage of the most progressive collection of action sports events in the world. Sal Masekela, the definitive voice in action sports, will return as the host of the Red Bull Signature Series for the fourth consecutive year.
“We’re excited to kick off and deliver the fourth successful season of the Red Bull Signatures Series on NBC,” said Eric Grilly, President, Alli Sports, a division of the NBC Sports Group. “Innovation and progression are core elements of action sports. Through our partnership with Red Bull Media House, we have once again developed events and coverage which continue to fuel the growth of action sports and the Signature Series.”
Here is a preview of what’s to come in 2015:
NBC’s coverage of the 2015 Red Bull Signature Series kicks off on Sunday, March 1 at 2 p.m. E.T., with the return of Red Bull Frozen Rush, an innovative off-road head-to-head truck race on the ski slopes of Maine’s Sunday River Resort.
In 2015, NBC’s coverage of the Series will also include Red Bull Double Pipe, Saturday, March 14 at 1 p.m. E.T., Simple Sessions, Sunday, June 14 at 1:30 p.m. E.T., Cape Fear, Saturday, October 17 at 3 p.m. E.T., Red Bull Straight Rhythm, Sunday, November 29 at 1 p.m. E.T., and Red Bull Rampage, Sunday, December 27 at 3 p.m. E.T.
In addition, the Series also will showcase new events in 2015, including Red Bull Hart Lines. Debuting on Sunday, August 2 at 2 p.m. E.T., Ryan Sheckler sets out to create a first-of-its-kind high energy, high impact skateboarding contest utilizing a unique course and format never seen before. Taking place at Detroit’s Hart Plaza, the innovative course design will be compromised of two lanes, and incorporates elements of both strategy and timing into the competition.
“The Signature Series will continue to fuel the evolution of action sports and provide consumers with a mind blowing experience whether on-site or in front of any screen,” said Sean Eggert, Head of Sports, Red Bull North America. “From the world’s best snowboarders competing in side-by-side halfpipes, to the top dirt bike riders going head-to-head on an “unwound” supercross track, the Red Bull Signature Series continues to push the boundaries of sports progression.”
NBC Sports Ventures, a division of the NBC Sports Group, will continue to serve as the sales and marketing arm of the Series, offering brands a chance to access the coveted 18-34 demographic NBC Sports and Red Bull Media House reach. This year, the Red Bull Signature Series has partnered with global brand leaders Samsung, GoPro and Polaris to offer one-of-a-kind marketing experiences onsite and on air.
2015 Red Bull Signature Series NBC Television Schedule
|March 1||2:00 PM||Red Bull Frozen Rush|
|March 14||1:00 PM||Red Bull Double Pipe|
|April 18||1:30 PM||Volcom Pipe Pro|
|June 14||1:30 PM||Simple Session|
|June 28||2:00 PM||Mint 400|
|July 12||2:30 PM||Red Bull Hare Scramble|
|August 2||2:00 PM||Red Bull Hart Lines|
|August 15||4:30 PM||Red Bull Romaniacs|
|October 3||2:30 PM||Red Bull Joyride|
|October 17||3:00 PM||Red Bull Cape Fear|
|November 29||1:00 PM||Red Bull Straight Rhythm|
|December 19||3:00 PM||Red Bull Cold Rush|
|December 27||3:00 PM||Red Bull Rampage|
*Dates and times are subject to change.
Following all NBC broadcasts, Red Bull Signature Series will be available on demand on Red Bull TV. Learn more at www.redbull.tv.
NBC SPORTS VENTURES
The NBC Sports Ventures Unit, a division of the NBC Sports Group, is charged with acquiring and developing new and existing sports properties for NBC Sports and NBCSN. Properties under the NBC Sports Ventures umbrella include the Dew Tour, Red Bull Signature Series, World Series of Beach Volleyball, Lucas Oil Pro Motocross Championship and the Reebok Spartan Race.
Red Bull Signature Series
The Red Bull Signature Series is the most progressive action sports property in the world, featuring best-in-class events such as Frozen Rush, Double Pipe, Simple Session, Foundation, Straight Rhythm, Cold Rush and Rampage. These events represent a collection of the most innovative snowboarding, skiing, surfing, mountain biking, skateboarding, motorsports and BMX events, on custom courses inspired by the athletes themselves. Red Bull Media House and the NBC Sports Group showcase this world-class property of action sports events all year long on NBC through state-of-the-art production and storytelling. For web videos, photo galleries and more action, please visit www.redbullsignatureseries.com. Be sure to follow the Red Bull Signature Series on Facebook and Twitter for updates.
Red Bull Media House
A global media company, Red Bull Media House produces, publishes, distributes and licenses high-quality sport, entertainment and educational programming from the areas of Sport & Lifestyle, Nature & Science and Tradition & Inspiration. Its product portfolio includes sport and lifestyle programming, documentaries, feature films, music, games and mobile apps, as well as print and online magazines, that fascinate and inspire audiences all over the world – through all media channels and on all types of devices. www.redbullmediahouse.com. The company’s centralized media hub, the Red Bull Content Pool, provides access to high-resolution imagery and HD moving images for editorial use, as well as licensable content in the Premium section. www.redbullcontentpool.com
–NBC SPORTS VENTURES—