FOR IMMEDIATE RELEASE
Monday, October 20th, 2014
GOLFNOW LAUNCHES NEW MOBILE APP TO ENHANCE TEE TIME SEARCH EXPERIENCE
Premium Version of App Features Innovative On-Course GPS,
Personalized Statistical Analysis Dashboard, In-Round Scoring
Now Available in iTunes, Google Play App Stores
ORLANDO, Fla., Oct. 20, 2014 – GolfNow, the leading tee-time reservation and golf course technology platform, announced a new standard and premium version of its mobile app, now available in the iTunes App store (iPhone) and Google Play store (Android). Both versions display a modern, intuitive feel and utilize location services and Google Places to personalize the tee time booking experience by allowing golfers to easily search for courses in their area, and at more than 5,000 courses around the world. The advanced tee time search allows golfers to select a course and tee time based on several criteria including location, price, time of day, and rating, which is based on GolfAdvisor.com reviews.
The premium version ($29.99 annual subscription) of the new GolfNow app will benefit golfers long after they book a tee time and will include:
- An innovative on-course GPS platform providing hole-by-hole yardages at more than 30,000 golf courses around the world
- A personalized statistical analysis dashboard to help golfers improve their game
- An in-round scoring function for up to four players with multiple game play formats
“We’re making the app smarter and more intuitive about where the golfer is, and what courses and tee times are most relevant to him or her,” said Mike Lowe, vice president of product and user experience, GolfNow. “The premium version of the app with GPS, statistics and scoring will provide avid golfers with the tools they need to monitor and improve their game in a fun and innovative way.”
Premium App Features:
The GPS function of the GolfNow app has access to more than 30,000 golf courses around the world. Once the user selects the corresponding course and set of tees to play from, the app displays an overhead satellite image of the current hole being played, with precise distances to the front, middle and back of each green from any point on that particular hole. Users can easily toggle through relevant yardages by sliding their finger on the screen to the desired distance (Ex: distance to a fairway bunker from the tee, distance to carry a hazard, lay-up yardages). A sidebar displayed on the right side of screen also features key yardages on each hole.
Personalized Statistical Analysis Dashboard
Users can track and monitor their statistics and scoring trends within the GolfNow app on their profile page through a detailed dashboard to help golfers discern strengths in their game, and determine areas that need more attention. Users can record each shot from their round, which will automatically aggregate into their statistics dashboard, displaying on-course trends via several graphics to highlight not only their strengths, but also provide valuable data about their misses (Ex: tendency to miss the fairway to the right off the tee, miss approach shots short of the green, make too many three putts). The statistics dashboard tracks your handicap, fairways in regulation (FIR%), greens in regulation (GIR%), putts per round and scoring average, including a breakdown of average cumulative scores on par-3s, par-4s and par-5s.
Users can keep score during their round for up to four players, using stroke play, match play and stableford formats, with an option to easily incorporate handicap indexes. Following the round, the user can send the result of the match to their playing partners, or share the round results with friends on social media platforms.
The standard and premium versions of the app will function on tablet devices until tablet-specific versions of the app become available. Both versions also include easy access to several Golf Channel digital properties, including Golf Channel Mobile, Golf Channel Academy and Golf Advisor. GolfNow app users also can personalize the app to their preferences, including having the option to create a “Favorites” list based on courses they frequent the most, in addition to being able to select a unique profile image.
Founded in 2001, GolfNow uses leading-edge technology and offers nearly 2 million registered golfers more ways to stay connected to their favorite courses and tee times through the web, e-mail and mobile devices. GolfNow provides tee-time access and technology offerings to more than 8,000 golf courses around the world. GolfNow is part of the suite of digital businesses managed by Golf Channel, which is seen in more than 120 million homes worldwide through cable, satellite and wireless companies. For more information, go to GolfNowSolutions.com.