FOR IMMEDIATE RELEASE
Tuesday, July 15th, 2014
HIGHEST VIEWERSHIP FOR NBCSN’S NIGHTLY “TOUR PRIMETIME” SHOW SINCE LANCE ARMSTRONG’S COMEBACK IN 2009 & UP 40% FROM ‘13
Live 2014 Tour de France Viewership Up 13% From Last Year through First Half of Competition
Live Coverage of Stage 11 Tomorrow at 8 AM ET on NBCSN
STAMFORD, Conn. – July 15, 2014 – Midway through the 2014 Tour de France, NBCSN’s nightly Tour Primetime show is averaging 243,000 viewers — its best start since Lance Armstrong’s comeback in 2009 and up 40% from 2013 (174,000). NBCSN’s live Tour de France coverage is averaging 284,000 viewers — up 13% from last year at this point (251,000).
Tour de France coverage continues tonight at 8 p.m. ET with a Tour Primetime rest-day special featuring highlights and analysis from the first 10 stages of the race. Live coverage continues tomorrow at 8 a.m. ET with the middle stage of the tour, Stage 11, from Besançon to Oyonnax on NBCSN.
|Tues., July 15||8 p.m. – 10:30 p.m.||Tour Primetime – Rest Day||NBCSN|
|Wed., July 16||8 a.m. – Noon||Stage 11: Besançon to Oyonnax (LIVE)||NBCSN|
|Wed., July 16||8 p.m. – 11 p.m.||Stage 11: Besançon to Oyonnax (Tour Primetime)||NBCSN|
Phil Liggett and Paul Sherwen, the voices of cycling, call the race action for the live shows with reporters Steve Schlanger, Carolyn Manno, and Steve Porino (‘Inside-the-Race’). Todd Harris hosts nightly studio coverage with analysts Bob Roll and Christian Vande Velde.
TOUR PRIMETIME ON NBCSN
Tour Primetime airs nightly on NBCSN throughout the Tour. The show takes a look at the day’s stage with comprehensive analysis, insights and the most compelling storylines. Highlighting Tour Primetime is a full replay of the day’s exciting race action complemented by fresh, post-race interviews with riders, telestrator analysis, and strategy segments.
Coverage of the Tour de France is presented on NBC and NBCSN. For more information on NBC Sports Group’s overall Tour de France coverage, click here.
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