FOR IMMEDIATE RELEASE
Tuesday, September 18th, 2012

TOM BRADY AND THE PATRIOTS TRAVEL TO BALTIMORE TO TAKE ON RAY LEWIS AND THE RAVENS ON SUNDAY NIGHT FOOTBALL IN A REMATCH OF LAST YEAR’S AFC CHAMPIONSHIP GAME

Coverage Begins With Football Night In America at 7 pm ET Michele Tafoya to Provide Live Video Tweets During SNF Game; Former Ravens WR Derrick Mason @deemason85 to Serve as SNF Guest Tweeter Sunday Night Football Extra to Live Stream Patriots – Ravens on NBCSports.com NFL Turning Point Airs Tomorrow at 10 p.m. ET on NBCSports Network and Features DeMeco Ryans, Alex Smith and Philip Rivers Pro Football Talk Weekdays at 5 p.m. ET on NBC Sports Network Featuring Mike Florio

NEW YORK – Sept. 18, 2012 – Tom Brady and the defending AFC Champion New England Patriots (1-1) travel to Baltimore to take on Ray Lewis and the Ravens (1-1) in a rematch of the last year’s AFC Championship game on Sunday Night Football. Coverage begins Sunday with Football Night in America at 7 p.m. ET.

New England topped Baltimore 23-20 in last year’s AFC Championship game, after Ravens kicker Billy Cundiff missed a 32-yard field goal attempt with 11 seconds remaining in the game. Both teams look to rebound after difficult losses this past weekend; the Ravens losing 24-23 to the Eagles, and the Patriots losing 20-18 to the Cardinals as Stephen Gostkowski missed a 42-yard field goal with 2 seconds remaining.

Calling Patriots-Ravens is six-time Emmy Award-winner Al Michaels (play-by-play), in his 27th season as the voice of the NFL’s premier
primetime package; 13-time Emmy Award-winner Cris Collinsworth, who has won the Emmy for outstanding event analyst in each of
his three seasons in the Sunday Night Football booth; and sideline reporter Michele Tafoya, who, last year in her first season with SNF, won the inaugural Emmy Award for Outstanding Sports Reporter.

Football Night in America
is hosted by 23-time Emmy Award-winner Bob Costas, who will report from M&T Bank Stadium in Baltimore, Md. Costas will be joined on site by Michaels and Collinsworth and two-time Super Bowl winner Hines Ward.

Dan Patrick co-hosts Football Night from NBC’s Studio 8G at 30 Rockefeller Plaza on Sunday night. Patrick is joined by Super Bowl-winning head coach Tony Dungy, two-time Super Bowl winner Rodney Harrison, Peter King of Sports Illustrated, and Mike Florio of Pro Football Talk on NBC Sports Network and NBCSports.com. Alex Flannagan will report from Sports Authority Field at Mile High in Denver, Colo. on the Broncos-Texans game.

PREVIEW VIDEOS:

Patrick, Dungy and Harrison on Patriots vs. Ravens

http://nbcsports.msnbc.com/id/22825103/vp/49056859#49056859

In addition to the weekly Sunday Night Football and Football Night in America broadcasts, NBC Sports Group’s NFL coverage also includes digital content and social media extensions that are available online, as well as NFL-related shoulder programming available on NBC Sports Network.

SUNDAY NIGHT FOOTBALL EXTRA

SNF EXTRA: For the fifth consecutive season, the entire Sunday Night Football schedule is streamed live on NBCSports.com. The video stream will come directly from NBC’s broadcast of SNF, and will include additional camera angles and interactive features.

Sunday Night Football Extra employs a full HD-quality player, which includes a draggable picture-in-picture feature for any of the online-only cameras, plus full DVR functionality allowing the user to pause, scroll back-and-forth, and review plays in slo-motion.

SNF Extra includes expert analysis, including fantasy tips from Rotoworld fantasy experts as well as in-game chats and analysis from Mike Florio. Additionally SNF Extra employs online-only in-game analysis from the Sunday Night Football and Football Night in America teams.

SUNDAY NIGHT FOOTBALL ALL-ACCESS. ALL SEASON LONG: For the third straight season, NBCSports.com is providing a destination for fans dedicated to behind-the-scenes content of Sunday Night Football. SNF All-Access includesexclusive photos of the Sunday Night Football production, look-ins on SNF production meetings, Michele Tafoya interviews with key NFL players and a weekly notebook and conversations with SNF talent.

Visit SNF All-Access at:http://snfallaccess.nbcsports.com/

“THE SUNDAY NIGHT FOOTBALL”: This season NBC Sports will introduce “The Sunday Night Football”, a custom made football from Wilson, which will travel with the SNF crew all season long. Fans of SNF on Facebook and Twitter will be able to keep up with “The Sunday Night Football” on the SNF Facebook page, follow its path through each city and recommend where it should visit while in town. At the end of each SNF game, “The Sunday Night Football” will be signed by the player of the game. Photos, video and stories around “The Sunday Night Football” and its travels will live on Facebook, Twitter and SNFAllAccess.com all season long.

Week Player Game Date

Week 1 Peyton Manning Steelers at Broncos Sun. Sept. 9

Week 2 Alex Smith, Michael Crabtree, Justin Smith Lions at 49ers Sun. Sept.16

SNF ON FACEBOOK: Facebook.com/SNFonNBCThe Sunday Night Football Facebook page provides links, photos and videos exclusive to behind-the-scenes at SNF every week. The page aggregates all SNF-related content found within the NBC Sports digital network, including NBCSports.com, SNF Extra, ProFootballTalk.com, and Rotoworld.com.

SNF ON TWITTER: twitter.com/SNFonNBCFor the first time ever, Michele Tafoya will be doing live video tweets from@SNFonNBC on the sideline exclusively for the SNF social media platforms, providing fans extended real-time content from Michele’s unique sideline perspective. Using tweets, twitpics and twitvids @SNFonNBC provides unique content with SNF talent, production crew and NFL players.

Each week @SNFonNBC will promote a guest player who will live tweet during the Sunday Night Football broadcast. On Sunday, September 16, Derrick Mason @deemason85 will be the guest player. The tweets from the guest player will automatically be pulled into the SNF Extra Player.

SNF ON INSTAGRAM: Going into its second season, Sunday Night Football gives the SNF fan a look at photos through the filters of Instagram. Fans get a look inside the production trucks, the locker rooms, on the field and around the city. Fans also have the opportunity to submit photos through Instagram using #SNF that will automatically be curated into a special Instagram tab on the Sunday Night Football Facebook page.

SNF ON GETGLUE: For the second season in a row, fans can check into each SNF game onGetGlue. Fans watching Sunday Night Football at home have the opportunity to win weekly SNF themed stickers and chances at real-world prizes by checking into SNF on GetGlue every Sunday night.

NFL TURNING POINT WEDNESDAY NIGHTS,
10 P.M. ET on NBC SPORTS NETWORK

Emmy-nominated NFL Turning Point, NBC Sports Network’s weekly NFL show co-produced by NFL Films, airs this Wednesday at 10 p.m. ET. This week’s episode features DeMeco Ryans,who was wired for sound during the Eagles game-changing defensive stand against the Ravens;in-depth analysis of Alex Smith’s consistent play against the Lions andhis overall growth as an NFL quarterback; and compelling in-game audio from Philip Rivers and Norv Turner during the Chargers win against the Titans.

Hosted by Football Night In America’s Dan Patrick, the hour-long program will air throughout the entire NFL season, including the playoffs and Super Bowl.

Each week NFL Turning Point will be built around select NFL match-ups from the previous weekend, and will focus on the crucial “turning point” moments that ultimately defined the outcome of each game. The show will feature anatomy-of-a-play type segments and long form, Game-of-the-Week style narratives that include the pre-game and post-game access, sideline sounds, jaw-dropping cinematography and incredible storytelling that is synonymous with NFL Films.

PRO FOOTBALL TALK ON NBC SPORTS NETWORK
WEEKNIGHTS, 5 P.M. ET

Mike Florio, who created the innovative, NFL-focused web destination ProFootballTalk.com, hosts the new NBC Sports Network television program Pro Football Talk. The one-hour show airs weeknights at 5 p.m. ET every Monday through Friday. Pro Football Talk is co-hosted by Erik Kuselias.

Pro Football Talk features concentrated NFL insight from Florio and other experts from around the league. Florio and Kuselias will regularly welcome a roster of NBC Sports football commentators, including Rodney Harrison, Hines Ward, Doug Flutie, Ross Tucker, Amani Toomer, and Peter King, among others. In addition to deep diving on the most topical NFL stories of the day, Pro Football Talk will also touch on injuries, fantasy football and officiating.

Click here for more details about Pro Football Talk: http://www.nbcumv.com/mediavillage/sports

SNF NO. 1 PRIMETIME PROGRAM ON TELEVISION

For the 2011-2012 primetime television season (September 19-April 16), Sunday Night Football ranked as the most-watched (persons 2+) and highest-rated show, and the No. 1 program across the key demographics of Adults 18-49, 18-34, 25-54, as well as Men 18-49, 18-34 and 25-54, based on Nielsen live + same day data. Additionally, SNF was the No. 3 show among Women 18-34, and the No. 4 show among Women 18-49.

The critically acclaimed Football Night in America, which precedes Sunday Night Football, each week at 7 p.m. ET, was seen by an average of 8.9 million in 2011, its best season ever, and the most for a regularly-scheduled NFL studio show.

Sunday Night Football has won the Emmy Award for Outstanding Live Sports Series in each of the last four years.

2012 SUNDAY NIGHT FOOTBALL

NBC will broadcast 19 primetime NFL games during the 2012 season, highlighted by: the Super Bowl Champion New York Giants hosting their division rivals the Dallas Cowboys on NFL Kickoff 2012; storied rivalries such as Steelers-Ravens, Eagles-Cowboys, and Giants-Eagles; two games featuring Peyton Manning with his new team the Denver Broncos – hosting the Pittsburgh Steelers on the first SNF game of the season, and the New Orleans Saints in Week 8; and NBC’s first Thanksgiving night game, featuring New England Patriots at the New York Jets.

2012 SUNDAY NIGHT FOOTBALL REMAINING SCHEDULE

Sun. Sept. 23 Week 3 New England Patriots at Baltimore Ravens

Sun. Sept. 30 Week 4 New York Giants at Philadelphia Eagles

Sun. Oct. 7 Week 5 San Diego Chargers at New Orleans Saints

Sun. Oct. 14 Week 6 Green Bay Packers at Houston Texans

Sun. Oct. 21 Week 7 Pittsburgh Steelers at Cincinnati Bengals

Sun. Oct. 28 Week 8 New Orleans Saints at Denver Broncos

Sun. Nov. 4 Week 9 Dallas Cowboys at Atlanta Falcons

Sun. Nov. 11 Week 10 Houston Texans at Chicago Bears

Sun. Nov. 18 *Week 11 Baltimore Ravens at Pittsburgh Steelers

Thurs. Nov. 22 *Week 12 New England Patriots at New York Jets

Sun. Nov. 25 **Week 12 Green Bay Packers at New York Giants

Sun. Dec. 2 *Week 13 Philadelphia Eagles at Dallas Cowboys

Sun. Dec. 9 *Week 14 Detroit Lions at Green Bay Packers

Sun. Dec. 16 *Week 15 San Francisco 49ers at New England Patriots

Sun. Dec. 23 *Week 16 San Diego Chargers at New York Jets

Sun. Dec. 30 *Week 17 TBA

*Flex Week

**Thanksgiving Night Game

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Visit SNF All-Access at: http://snfallaccess.nbcsports.com/