Vice President, Direct-To-Consumer Services, NBC Sports Group

Portia Archer was named Vice President, Direct-to-Consumer Services, NBC Sports Group in February 2016. Archer is responsible for the launch, development and management of NBC Sports Group’s direct-to-consumer digital business including NBC Sports Gold.

Archer joined NBC Sports Group after serving as Vice President, International Distribution, for Home Box Office, Inc., where she was in charge of the strategic planning and launch of HBO channels outside of the U.S. While at HBO, Archer’s duties involved the development and management of multi-platform subscription video on demand (SVOD) channels throughout Europe, Africa, Asia, Australia and Canada.  In addition, she oversaw the digital/VOD relationships with HBO Ventures: HBO Asia, HBO Central Europe, HBO Nordic, HBO Netherlands, and HBO Latin America.

Prior to joining HBO in 2007, Archer led several large scale transformation efforts in Production, Programming, TV Channels and Digital at the British Broadcasting Corporation (BBC) and BBC Worldwide in London. Additionally, she was Executive Director at America Online, Inc., where she reported to the Vice Chairman and was responsible for negotiating deals with key strategic partners and new business development. Archer was also a Senior Associate in the Media & Entertainment Practice at Booz Allen Hamilton, focusing on corporate strategy, operations and technology consulting to global media companies.

Archer is a member of Women in Cable Telecommunications (WICT), Betsy Magness Class XXIV, and the International Academy of Television Arts and Sciences. She holds an A.B. in Public Policy and Economics from The University of Chicago, and an MBA from Columbia Business School.

A native of Chicago, Archer now resides in Westchester, NY.EX