FOR IMMEDIATE RELEASE
Tuesday, May 2nd, 2017
GOLF CHANNEL GREENLIGHTS SEASON TWO OF DRIVER VS. DRIVER, PREMIERING FALL 2018
SUBMIT YOUR IDEA OR CONCEPT FOR GOLF’S NEXT GREAT DRIVER AT www.GolfChannel.com/DrivervsDriver
ORLANDO, Fla., May 2, 2017 – Coming off the inaugural season of Driver vs. Driver in 2016 – a new television series that offered golfers and golf enthusiasts a fresh, modern look at how golf equipment is designed, developed, and manufactured – Golf Channel has greenlit season two of this innovative series, scheduled to premiere in Fall 2018.
Driver vs. Driver 2 will give viewers an exclusive, inside look at the complex process of designing a driver – from creating a functional prototype, to testing clubs with PGA TOUR players, to showcasing head-to-head competitions in an effort to ultimately develop the next world-class driver from Wilson.
Today, Golf Channel and Wilson Golf issued a formal “Call for Entries,” inviting inventors, golf enthusiasts, product designers, engineers, product developers, and creative, big thinkers to share their ideas for the world’s next great golf driver concept at www.GolfChannel.com/DrivervsDriver.
To enter, individuals and/or teams need to submit a short video describing their concept, why they believe it will be the next great driver innovation and a brief synopsis of who they are. The deadline for entries is 11:59 p.m. ET on Sunday, June 4, 2017.
Driver vs. Driver 2 will follow the journey an idea takes – from a napkin sketch to prototype to a final, finished product. The winning individual or team of Driver vs. Driver 2 will receive a cash grand prize and serve as a Wilson Staff brand ambassador. As in season one of the show, the winning driver concept will be manufactured, marketed, and sold at golf retailers across the country as Wilson Golf’s next premier driver, and could ultimately be played by some of the game’s greatest players from around the globe. The winning driver from season one – the Wilson Triton DVD – is currently on-sale at more than 1,000 golf retail stores and pro shops worldwide.
ABOUT DRIVER vs. DRIVER PRESENTED BY WILSON
Driver vs. Driver presented by Wilson debuted in 2016. The show, from inception, was designed to utilize the power of crowd-sourcing combined with Wilson LABS’, the innovation hub at Wilson, deep golf experience and expertise to create a world-class golf driver in a way that had never been done before. Driver vs. Driver also was created to infuse new energy and excitement into the golf equipment conversation, open the game of golf to a broader audience and bring highly innovative products to the marketplace, all while educating golfers on how drivers are designed, developed and manufactured.
Eric Sillies, an industrial design graduate from the University of Cincinnati, was crowned the winner of Driver vs. Driver’s inaugural season. His driver concept – Wilson Triton DVD – is one of the most adjustable, multi-piece drivers on the market, and offers distance gains to pro and amateurs alike.
ABOUT WILSON SPORTING GOODS:
Chicago-based Wilson Sporting Goods Co., a subsidiary of Amer Sports, is one of the world’s leading manufacturer of sports equipment, apparel and accessories. Wilson Golf is a global leader in high performance golf equipment and uses player insights to design products that push golf innovation into new territories. Through its dedication to creating products that enable athletes at every level to perform at their best, Wilson has earned its place as a leader in sporting goods for over a century.
ABOUT GOLF CHANNEL
Golf Channel is a multimedia, golf entertainment and services company based in Orlando, Fla. Serving the most-affluent audience in all of television, Golf Channel – co-founded by Arnold Palmer in 1995 and now part of NBC Sports Group – is available to nearly 500 million viewers in 78 countries and nine languages around the world. Golf Channel features more live golf coverage than all other networks combined, including tournament action from the PGA TOUR, LPGA Tour, The Open, Olympics, and Ryder Cup, as well as high-quality news, instruction and original programming. Delivering unmatched coverage of the world of golf, fans are able to enjoy 24/7 live streaming of Golf Channel content through Golf Channel Digital and the NBC Sports App, powered by Playmaker Media. In addition, Golf Channel connects the world to golf through a wide array of digital and lifestyle services including Golf Channel Mobile, a comprehensive app covering golf’s latest headlines, scores and analysis; GolfNow, the world’s largest online tee time booking platform and golf course technology partner, which includes the GolfNow Mobile App, featuring on-course GPS tracking, in-round scoring and game tracking; GolfAdvisor.com, the world’s largest golf course ratings and review resource for golfers, by golfers; a North American network of Golf Channel Academy instructional facilities; and Golf Channel Am Tour, the world’s largest amateur golf tour.
-NBC Sports Group-