FOR IMMEDIATE RELEASE
Tuesday, February 23rd, 2016
DALLAS-AREA BAR “THE LONDONER” WINS NBC SPORTS GROUP’S “BEST PREMIER LEAGUE BAR IN AMERICA” CONTEST
Dallas Premier League Ratings Among Top 10 U.S. Markets, along with #1 Washington, D.C., Boston, Philadelphia & New York
Winning Bar Receives $50,000, an Exclusive Viewing Party & National Commercial
STAMFORD, Conn. – February 23, 2016 – The Londoner in Addison, Texas, was announced today as the winner of NBC Sports Group’s “Best Premier League Bar in America” contest. The bar was selected based on the number of in-bar check-ins it received, fan content submitted online and shared on social media, plus review from an NBC Sports Group judging panel.
As part of their campaign for the competition, the Londoner organized a charity drive for new and gently used soccer equipment to donate to local children’s teams, hosted a photo booth outfitted with a green screen so fans could take photos appearing to be at their favorite Premier League stadiums, provided a “Soccer Santa” around the holiday season for family photos, and more.
“Here at the Londoner we have been opening for all BPL games for almost 20 years. Long before many bars hopped on the soccer bandwagon, we have been relied on to open for every game no matter how early,” said Matthew Tate, bar manager at The Londoner. “The Londoner has a great staff, great BPL soccer fans, and truly is an English pub.”
The Londoner will receive a cash prize of $50,000 to upgrade its viewing experience, as well a party hosted by NBC Sports Group for all fans who helped them earn the ultimate bragging rights. NBC Sports Group will turn scenes from the party showcasing the pub into a national TV commercial, which will be featured on NBC and NBCSN during Premier League coverage next month.
TOP 10 PREMIER LEAGUE MARKETS IN THE U.S.
Following are the 10 U.S. markets with the highest combined ratings across NBC, NBCSN and USA Network for Premier League matches this season (through Feb. 14):
|2.||Hartford & New Haven|
|3.||West Palm Beach|
NBC Sports Group’s Premier League coverage continues this Saturday, Feb. 27, with 18 matches in five days is highlighted by two matches between top-tier Premier League teams, when fifth-place Manchester United host third-place Arsenal this Sunday, Feb. 28, at 9:05 a.m. ET on NBCSN and TELEMUNDO, and Liverpool host fourth-place Manchester City on Wednesday, Mar. 2, at 3 p.m. ET on NBCSN and TELEMUNDO. Click here for more information.
–NBC SPORTS GROUP–