FOR IMMEDIATE RELEASE
Thursday, October 1st, 2015

SUNDAY NIGHT FOOTBALL BUS TRAVELS TO NEW ORLEANS THIS WEEK FOR COWBOYS-SAINTS

Stops Include Isidore Newman High School, Gleason Gras Festival & Mercedes-Benz Superdome

New Features on Sunday Night Football Bus Include Behind-the-Scenes Footage, a Replica of the Football Night in America Desk

New Orleans Saints Host Dallas Cowboys on NBC’s Sunday Night Football

STAMFORD, Conn. – September 30, 2015 – NBC Sports Group’s Sunday Night Football bus continues its tour this week, traveling from a football game at Isidore Newman High School this Friday to the Mercedes-Benz Superdome this Sunday. This season, visitors on the bus will get a behind-the-scenes look at SNF broadcasts, plus a special video commemorating Sunday Night Football’s 10th season, a replica of the Football Night in America desk, GIF photo booth, life-size “Photo Bomb” wall, and more.

This Friday, Oct. 2, in partnership with Cox Communications, the bus will be making a stop at a local Walmart in Marrero, La., at 11 a.m. CT, before heading to Isidore Newman High School at 6 p.m. CT for the Vanderbilt Catholic-Newman football game. Isidore Newman High School alumni include Odell Beckham Jr., Eli Manning, and Peyton Manning, whose images are featured on the outside of the bus.

On Saturday, Oct. 3, the bus will be open to fans at the Gleason Gras Festival, an event held to raise awareness for ALS and to support the Gleason Family Trust, dedicated to former New Orleans Saints defensive back Steve Gleason. The bus will be open to fans beginning at 3 p.m. CT on Sunday, Oct. 4, at the Game Day activation outside the Mercedes-Benz Superdome, leading up to kickoff of Sunday Night Football.

The full schedule for this week’s destinations:

Date Time (CT) Location
Fri., Oct. 2 11 a.m. – 1 p.m. Cox Communications Event at Walmart, 4810 Lapaclo Blvd., Marrero, LA 70072
Fri., Oct. 2 6 – 8 p.m. Isidore Newman High School, 1903 Jefferson Ave. New Orleans, LA 70115
Sat., Oct. 3 Early afternoon Gleason Gras Festival, 3525 Bienville St. New Orleans, LA 70119
Sun., Oct. 4 3 – 7 p.m. Mercedes-Benz Superdome, Gate A West Island, 1500 Sugar Bowl Dr. New Orleans, LA 70112


ABOUT THE SUNDAY NIGHT FOOTBALL BUS

Sunday Night Football, television’s No. 1 primetime show, continues this Sunday, Oct. 4, when the first-place Dallas Cowboys face off against the New Orleans Saints at the Mercedes-Benz Superdome. Coverage begins at 7 p.m. ET with Football Night in America, the most-watched studio show in sports.

The bus arrives in each city two to three days prior to the game, making stops at local landmarks and events before heading to the game site. Once at the stadium, the Sunday Night Football bus gives fans the opportunity to interact with America’s most-watched primetime television show with exclusive activities, memorabilia and a 55-inch monitor housing social media elements.

The inside of the bus brings fans from the field to the studio set, featuring football field decaling on the floor, a welcome reel with the SNF production team looking back on 10 years of SNF, and replica of the Football Night in America studio available for fan photos, complete with a GIF photo booth which takes a series of pictures and compiles them into a sharable GIF. From the life-size NFL players and Carrie Underwood on the outside, to the life-size “Photo Bomb” wall featuring NFL players and wall adorned with Wilson footballs representing each SNF match-up on the inside, fans have numerous opportunities to interact and share memories from the bus.

Following each Sunday night game, the stars of the game will autograph the 2015 “Players of the Game Sunday Night Football,” which is displayed on the bus alongside the football signed by the 2014 SNF players of the game. In addition, key highlights from last season’s SNF are shown on the bus’ TV, and a photo of each 2015 SNF Player of the Game will be added to the SNF schedule display on the outside of the bus each week.

THE SUNDAY NIGHT FOOTBALL BUS BY THE NUMBERS

  • The 45 ft.-long bus is wrapped with images of NFL players, Carrie Underwood and the 2015 SNF schedule (for images, click here).
  • The SNF bus will drive more than 25,000 miles across the country through the season, and cross the country at least three times.
  • There will be 17 game day stops (for the 2015 SNF schedule, click here).
  • The bus will make multiple stops in each local market.

SOCIAL MEDIA

The Sunday Night Football bus also incorporates social media inside and out, with SNF’s Facebook, Twitter and Instagram accounts along with the #SNF hashtag displayed on the exterior.

Fans can digitally follow the Sunday Night Football bus at NBCSports.com/FollowSNF. The site includes an interactive map of where the bus has been, and where it’s traveling next, allowing fans to take a virtual #SNF tour. In addition, fans can also participate in a tweet contest to show their team pride and see who’s leading in Twitter mentions each week.

A dedicated producer collects photos and creates videos of the bus’ travels and the cast of characters it encounters along the way. Life on the road with the Sunday Night Football bus is featured on Facebook, Twitter and Instagram, as well as aggregated on NBCSports.com/FollowSNF using #SNF.

–NBC SPORTS GROUP–