FOR IMMEDIATE RELEASE
Thursday, November 6th, 2014

“SUNDAY NIGHT FOOTBALL” BUS STOPS IN CHICAGO & MILWAUKEE BEFORE BEARS-PACKERS ON SUNDAY NIGHT FOOTBALL

Stops Include Navy Pier in Chicago & Milwaukee’s Veterans Day Parade

STAMFORD, Conn. – November 6, 2014 – The Sunday Night Football bus travels to both Chicago and Milwaukee this week in advance of the Bears-Packers matchup – the NFL’s most played rivalry – on Sunday night. The bus will make its first stop at Navy Pier in Chicago tomorrow, Friday, Nov. 7, opening at 10:30 a.m. CT.

The SNF bus will participate in the NFL’s Salute to Service during the Milwaukee Veterans Day Parade this Saturday, and will be open to fans and Veterans beginning at 11 a.m. CT.  On Sunday, the bus will be at legendary Lambeau Field outside of the Packers Pro Shop leading up to the kickoff of Sunday Night Football.

This week’s destinations include:

Date Location
Friday, Nov. 7 Navy Pier, 600 E Grand Ave. Chicago, 10:30 a.m. – 1:30 p.m. CT
Saturday, Nov. 8 Veterans Park, 1010 N Lincoln Memorial Dr., Milwaukee, 11 a.m. – 1 p.m. CT
Sunday, Nov. 9 Lambeau Field near Packers Pro Shop (north end of the stadium) from 3:30 p.m. – 7 p.m. CT

NFL passing leader Aaron Rodgers and the Green Bay Packers (5-3) host Jay Cutler and the NFC North rival Chicago Bears (3-5) this Sunday, Nov. 9, on NBC’s Sunday Night Football. Sunday night’s pre-game coverage begins with Football Night In America at 7 p.m. ET. For more information about this week’s NFL coverage, click here.

ABOUT THE SUNDAY NIGHT FOOTBALL BUS

NBC Sports Group’s Sunday Night Football bus returns this season to travel the country visiting the host cities of all 17 Sunday Night Football games, the NFL kickoff game in Seattle, and NBC’s Wild Card and Divisional Playoff games. The SNF bus will also be on-site all week leading up to the crowning of the Super Bowl XLIX champion in Arizona on Sunday, February 1, 2015.

The bus will arrive in each city two to three days prior to the game, making stops at local landmarks and events before heading to the game site. Once at the stadium, the Sunday Night Football bus will give fans the opportunity to interact with America’s most-watched primetime television show with exclusive activities, memorabilia and an interactive 55-inch touch screen housing social media elements, photos and video.

As the Sunday Night Football bus makes its way from NFL Kickoff to the Super Bowl, it will also be traveling with a replica Vince Lombardi Trophy that will be available for fan photos. From the life-size NFL players and Carrie Underwood on the outside, and the Vince Lombardi Trophy and “Photo Bomb” wall featuring NFL players on the inside, fans will have numerous opportunities to interact and share memories from the bus.

Following each Sunday night game, the stars of the game will autograph “The Sunday Night Football,” which will be displayed on the bus alongside the footballs signed by the 2012 and 2013 SNF players of the game. In addition, key highlights from last season’s SNF will be shown on the bus’ TV, and a photo of each 2014 SNF Player of the Game will be added to the SNF schedule display on the outside of the bus.

THE SUNDAY NIGHT FOOTBALL BUS BY THE NUMBERS

  • The 304 square-foot bus is wrapped with images of NFL players, Carrie Underwood and the 2014 SNF schedule (for images, click here).
  • The SNF bus will drive more than 40,000 miles across the country through the season, and cross the country at least three times.
  • There will be 21 game day stops over 22 weeks (for the 2014 SNF schedule, click here).
  • The bus will make multiple stops in each local market.

SOCIAL MEDIA

The Sunday Night Football bus will also incorporate social media both inside and out. SNF‘s Facebook, Twitter and Instagram accounts along with the #SNF hashtag will be displayed on the exterior.

Fans can digitally follow the Sunday Night Football bus at NBCSports.com/FollowSNF. The site will include an interactive map of where the bus has been, and where it’s traveling next, allowing fans to take a virtual #SNFRoadTrip, beginning with NFL Kickoff on Sept. 4, all the way to the ultimate Sunday night of them all, Super Bowl XLIX  #SB49. In addition, fans can also participate in a tweet contest to show their team pride and see who’s leading each week.

A dedicated producer will be collecting photos and creating videos of the bus’ travels and the cast of characters it encounters along the way. Life on the road with the Sunday Night Football bus will be featured on Facebook, Twitter and Instagram, as well as aggregated on NBCSports.com/FollowSNF using #SNFRoadTrip.

–NBC SPORTS GROUP–