FOR IMMEDIATE RELEASE
Thursday, October 30th, 2014
NBCUNIVERSAL SURROUNDS THE BREEDERS’ CUP
Features and Segments from NBCUniversal Properties Include: NBC, The Weather Channel, E!, NBC Sports Regional Networks, NBC Affiliates & NBCSports.com
Stamford, Conn. – October 30, 2014 – NBCUniversal will surround its coverage of the Breeders’ Cup with a diverse collection of assets participating in NBC Sports’ ‘Big Event Strategy,’ including sports, news and entertainment properties.
2014 Kentucky Derby and Preakness Stakes winner California Chrome leads a star-studded field in the running of the 31st Breeders’ Cup Classic, broadcast live in primetime this Saturday, November 1 at 8 p.m. ET on NBC. California Chrome faces competition from 2014 Belmont Stakes winner Tonalist, and the undefeated Shared Belief, winner of the 2014 Los Alamitos Derby, Pacific Classic and Awesome Again Stakes. All three horses could claim “Horse of the Year” honors with a win in the Classic.
The running of the 31st Breeders’ Cup Classic culminates 8½ hours of Breeders’ Cup World Championships coverage over two days on NBC and NBCSN from Santa Anita Park in Arcadia, Calif. Twelve Breeders’ Cup races will be televised live by NBC Sports Group.
NBCSN’s live coverage of the Breeders’ Cup World Championships begins tomorrow at 5 p.m. ET, and continues Saturday, November 1, at 3:30 p.m. ET.
NBCUNIVERSAL SURROUNDS THE BREEDERS’ CUP
THE WEATHER CHANNEL: Wake Up with Al hosts Al Roker and Stephanie Abrams will provide a race day forecast tomorrow.
E!: The network will air Breeders’ Cup related content tomorrow.
NBC SPORTS REGIONAL NETWORKS & NEWSCHANNEL/AFFILIATES: Breeders’ Cup related content will be featured on multiple NBC Sports Regional Networks platforms and will be provided to NBC Affiliate and Owned Television Stations nationwide.
BREEDERS’ CUP “ALL ACCESS” ON NBCSPORTS.COM: Horseracing fans and fans of the celebrities and fashion at the Breeders’ Cup can access content leading up to, and through the event at NBCSports.com/BreedersCup. Fans can access and sort social media content from Facebook, Twitter and Instagram through various streams spanning horses, fashion, celebrities and more. The “All Access” page aggregates what’s trending, Breeders’ Cup video and photo content.
UNIVERSAL THEME PARKS: Universal Studios Hollywood and Universal CityWalk in Los Angeles will help promote NBC Sports Groups’ coverage of the Breeders’ Cup with in-park promotions and by featuring an NBC Sports-produced video on CityWalk’s big outdoor screen along with kickoff signage on print billboards throughout the theme parks.
–NBC Sports Group–
