FOR IMMEDIATE RELEASE
Friday, October 11th, 2013
NBC SPORTS DIGITAL “BYTES”
October 11, 2013 – Vol. 8
September comScore Web-Only Data
The Yahoo! Sports-NBC Sports Network remained the web’s most popular Sports property with 52.7 million uniques and 462.7 million visits for the month of September, 32 percent higher than its nearest competitor (ESPN – 45.4 million uniques), according to data provided by comScore. The partnership, which was created in December of 2012, has retained the No. 1 spot in uniques every month since March 2013, when comScore began tracking the Yahoo! Sports – NBC Sports Network as a combined entity.
Comcast Corporation, NBCUniversal and Twitter Form Social TV Strategic Partnership
Earlier this week, Comcast Corporation and NBCUniversal announced the formation of a strategic partnership with Twitter, which includes NBC Sports Group and NBC Sports Digital assets. The new agreement expands the reach of the sport, while also increasing the consumption of NBC Sports video.. NBC Sports Group is the first NBCUniversal property to participate in “Amplify” by delivering Premier league short-form video highlights sponsored by General Electric to fans within Twitter’s social framework.
“See It” gives millions of Xfinity TV customers the ability to instantly access TV shows, movies and sports directly from a tweet, including Sunday Night Football, NHL, Premier League, and the Sochi Olympics. For full details on the partnership, click here.
“We continue to see trends showing that social media helps drive social chatter and translates it into viewing,” said Troy Ewanchyna, Vice President, Business Development & Digital Strategy, NBC Sports Group. “This partnership will allow us to expose our sports programming and our advertisers to a broader reach of users, provide fans with an additional way to see sports highlights, and remind them to tune in to our TV and digital platforms to watch even more.”
Presidents Cup Live Stream Sets Golf Live Extra Records
Last week’s stream of the 2013 Presidents Cup was the second-best Golf Live Extra event ever in live starts and minutes watched with 574,000 and 13.7 million, respectively. The top spot is held by the 2013 U.S. Open (585,000 live starts and 14.2 million minutes).
The Presidents Cup set daily records for authenticated and unauthenticated streams:
- Golf Live Extra set single-day authenticated stream records for live starts on consecutive days with Thursday (113,000) surpassed only by Friday (114,000).
- Saturday’s unauthenticated live stream set the second-highest single-day Golf stream ever in live starts. The record is 257,000 from the final round of the 2013 U.S. Open.
NBC Sports Group presents live coverage of the 2013 Dew Tour Toyota City Championships from San Francisco this weekend. NBC Sports Live Extra and Dew Tour Live on DewTour.com will live stream all preliminary and final competitions.
Dew Tour Toyota City Championships Schedule
|Date||Time||Network||Sport & Discipline|
|Fri., October 11||4 p.m.||NBC Sports Live Extra||BMX Street Semifinal|
|Fri., October 11||7 p.m.||NBC Sports Live Extra||Skate Street Semifinal|
|Fri., October 11||10 p.m.||NBC Sports Live Extra||BMX Dirt Semifinal|
|Sat., October 12||4 p.m.||NBC||Skateboard Street Final|
|Sat., October 12||7 p.m.||NBC Sports Live Extra||BMX Street Final|
|Sat., October 12||8:30 p.m.||NBC Sports Live Extra||BMX Dirt Final|
|Sat., October 12||11 p.m.||NBCSN||BMX Dirt Final|
|Sun., October 13||4 p.m.||NBC||Skate Streetstyle Final|
|Sun., October 13||7 p.m.||NBC Sports Live Extra||BMX Streetstyle Final|
|Sun., October 13||10 p.m.||NBCSN||BMX Streetstyle Final|
* All times ET and subject to change.
— NBC SPORTS GROUP —