FOR IMMEDIATE RELEASE
Monday, December 31st, 2012
COWBOYS-REDSKINS SCORES BEST-EVER OVERNIGHT FOR NFL REGULAR-SEASON PRIMETIME GAME ON NBC
NEW YORK – December 31, 2012 – Last night’s Cowboys-Redskins game on Sunday Night Football is the highest-rated NFL regular-season primetime game ever on NBC, and the highest-rated NFL regular-season primetime game on ANY network in 15 years, according to overnight data released today by The Nielsen Company. The game also generated the best overnight rating for any Cowboys-Redskins primetime matchup in 19 years. The Washington D.C. market had its best rating ever for a primetime NFL game.
Sunday’s game on NBC, in which the Redskins defeated the Cowboys, 28-18, to win the NFC East, drew an 18.3 overnight rating and a 30 share, seven percent higher than last year’s Week 17 game (Cowboys-Giants 17.1/27), which was also a win-and-in game to determine the winner of the NFC East. Last night’s game topped the previous-best NFL regular-season primetime overnight on NBC (18.0/29 for the 2012 Week 1 matchup between the Steelers and Broncos).
Other Ratings Notes:
- The Washington D.C market has its best overnight rating (44.6/68) for a regular-season primetime game in the history of Nielsen People Meters (since 1987), topping the previous high of 43.0/63 for Cowboys-Redskins, Sept. 6, 1993 on ABC).
- Best overnight rating for any regular-season primetime game on ANY network in 15 years (Broncos-49ers, 19.3/30, Dec. 15, 1997 on ABC).
- Best overnight rating for an NFL primetime regular-season final game in 18 years (19.6/33 for 49ers-Vikings, Dec. 26, 1994 on ABC).
- Best overnight for a Cowboys-Redskins primetime matchup in 19 years (20.7/34 on Sept 6, 1993 on ABC).
NOTE: Official national ratings and viewership will be available on Thursday.
|BEST OVERNIGHT NFL REGULAR-SEASON PRIMETIME GAMES ON NBC:|
|1. 18.3/30||Cowboys-Redskins, 12/30/12|
|2. 18.0/29||Steelers- Broncos, 9/9/12|
|3. 17.7/28||Vikings-Saints, 9/9/10*|
|4. 17.2/28||Saints-Packers, 9/8/11*|
|5. 17.1/27||Cowboys-Giants, 1/1/12|
|6. 16.9/27||Cowboys-Jets, 9/11/11|
|T7. 16.5/27||Giants-Cowboys, 9/20/09|
|T7. 16.5/26||Cowboys-Giants, 9/5/12|
|T7. 16.5/25||Eagles-Cowboys, 12/12/10|
|10. 16.4/26||Cowboys-Redskins, 9/12/10|
* NFL Kickoff Games
TOP 10 METERED MARKETS FOR COWBOYS-REDSKINS:
|1. Washington D.C.||44.6/68|
|T5. San Antonio||28.4/44|
|T9. New Orleans||23.6/32|
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