FOR IMMEDIATE RELEASE
Thursday, November 29th, 2012
THE DALLAS COWBOYS HOST THE PHILADELPHIA EAGLES IN AN NFC EAST MATCHUP ON “SUNDAY NIGHT FOOTBALL”
NEW YORK – November 29, 2012 – Tony Romo and the Dallas Cowboys (5-6) look to climb back in to the playoff picture in the NFC as they host the Philadelphia Eagles (3-8) on Sunday Night Football. Coverage begins with Football Night in America at 7 p.m. ET on NBC.
Calling Eagles-Cowboys is six-time Emmy Award-winner Al Michaels (play-by-play), in his 27th season as the voice of the NFL’s premier primetime package; 13-time Emmy Award-winner Cris Collinsworth, who has won the Emmy for Outstanding Event Analyst in each of his three seasons in the Sunday Night Football booth; and sideline reporter Michele Tafoya, who, last year in her first season with SNF, won the inaugural Emmy Award for Outstanding Sports Reporter.
Football Night in America is hosted by 24-time Emmy Award-winner Bob Costas, who will report from Cowboys Stadium in Arlington, Texas. Costas will be joined on site by Michaels, Collinsworth and Hines Ward, the former Pittsburgh Steelers wide receiver and Super Bowl MVP.
Dan Patrick co-hosts Football Night from NBC’s Studio 8G at 30 Rockefeller Plaza. Patrick is joined by Super Bowl-winning head coach Tony Dungy, two-time Super Bowl winner Rodney Harrison, Peter King of Sports Illustrated, and Mike Florio of Pro Football Talk on NBC Sports Network and NBCSports.com. Carolyn Manno will report on Steelers–Ravens, from M&T Bank Stadium in Baltimore, Md.
PREVIEW VIDEO:
Michaels and Collinsworth on Eagles vs. Cowboys:
http://nbcsports.msnbc.com/id/22825103/vp/49961119#49961119
Patrick, Dungy and Harrison on Eagles vs. Cowboys:
http://nbcsports.msnbc.com/id/22825103/vp/49960591#49960591
In addition to the weekly Sunday Night Football and Football Night in America broadcasts, NBC Sports Group’s NFL coverage also includes digital content and social media extensions that are available online, as well as NFL-related shoulder programming available on NBC Sports Network.
SUNDAY NIGHT FOOTBALL EXTRA
SNF EXTRA: For the fifth consecutive season, the entire Sunday Night Football schedule is streamed live on NBCSports.com. The video stream originates directly from NBC’s broadcast of SNF, and will include additional camera angles and interactive features.
Sunday Night Football Extra employs a full HD-quality player, which includes a draggable picture-in-picture feature for any of the online-only cameras, plus full DVR functionality allowing the user to pause, scroll back-and-forth, and review plays in slo-motion.
SNF Extra includes expert analysis, including fantasy tips from Rotoworld fantasy experts as well as in-game chats and analysis from Mike Florio. Additionally SNF Extra employs online-only in-game analysis from the Sunday Night Football and Football Night in America teams.
SUNDAY NIGHT FOOTBALL ALL-ACCESS. ALL SEASON LONG: For the third straight season, NBCSports.com is providing a destination for fans dedicated to behind-the-scenes content of Sunday Night Football. SNF All-Access includesexclusive photos of the Sunday Night Football production, look-ins on SNF production meetings, Michele Tafoya interviews with key NFL players and a weekly notebook and conversations with SNF talent.
Visit SNF All-Access at:http://snfallaccess.nbcsports.com/
“THE SUNDAY NIGHT FOOTBALL”: This season NBC Sports introduced “The Sunday Night Football”, a custom made football from Wilson, which travels with the SNF crew all season long. Fans of SNF on Facebook and Twitter can keep up with “The Sunday Night Football” on the SNF Facebook page, follow its path through each city and recommend where it should visit while in town. At the end of each SNF game, “The Sunday Night Football” is signed by the player(s) of the game. Photos, video and stories around “The Sunday Night Football” and its travels live on Facebook, Twitter and SNFAllAccess.com all season long.
| Week | Player | Game | Date |
| 1 | Peyton Manning | Steelers at Broncos | Sun., Sept. 9 |
| 2 | Alex Smith, Michael Crabtree, Justin Smith | Lions at 49ers | Sun., Sept. 16 |
| 3 | Joe Flacco, Torrey Smith, Ray Rice | Patriots at Ravens | Sun., Sept 23 |
| 4 | Michael Vick, LeSean McCoy | Giants at Eagles | Sun., Sept 30 |
| 5 | Drew Brees | Chargers at Saints | Sun., Oct 7 |
| 6 | Aaron Rodgers, Charles Woodson | Packers at Texans | Sun., Oct. 14 |
| 7 | Ben Roethlisberger, Ryan Clark | Steelers at Bengals | Sun., Oct. 21 |
| 8 | Peyton Manning, Champ Bailey, Demaryius Thomas | Saints at Broncos | Sun., Oct 28 |
| 9 | Matt Ryan, Roddy White, Julio Jones | Cowboys at Falcons | Sun., Nov 4 |
| 10 | Arian Foster, Danieal Manning | Texans at Bears | Sun., Nov 11 |
| 11 | Jacoby Jones, Corey Graham | Ravens at Steelers | Sun., Nov 18 |
| 12 | Eli Manning, Osi Umenyiora | Packers at Giants | Sun., Nov 25 |
SNF ON FACEBOOK: Facebook.com/SNFonNBC – The Sunday Night Football Facebook page provides links, photos and videos exclusive to behind-the-scenes at SNF every week. The page aggregates all SNF-related content found within the NBC Sports digital network, including NBCSports.com, SNF Extra, ProFootballTalk.com, and Rotoworld.com.
SNF ON TWITTER: twitter.com/SNFonNBC – For the first time ever, Michele Tafoya will be doing live video tweets from@SNFonNBC on the sideline exclusively for the SNF social media platforms, providing fans extended real-time content from Michele’s unique sideline perspective. Using tweets, twitpics and twitvids @SNFonNBC provides unique content with SNF talent, production crew and NFL players.
Each week @SNFonNBC will promote a guest player who will live tweet during the Sunday Night Football broadcast. On Sunday, December 2, former Cowboys Safety Roy Williams @roywilliams31 will be the guest player. The tweets from the guest player will automatically be pulled into the SNF Extra Player.
SNF ON INSTAGRAM: Going into its second season, Sunday Night Football gives the SNF fan a look at photos through the filters of Instagram. Fans get a look inside the production trucks, the locker rooms, on the field and around the city. Fans also have the opportunity to submit photos through Instagram using #SNF that will automatically be curated into a special Instagram tab on the Sunday Night Football Facebook page.
SNF ON GETGLUE: For the second season in a row, fans can check into each SNF game onGetGlue. Fans watching Sunday Night Football at home have the opportunity to win weekly SNF-themed stickers and chances at real-world prizes by checking into SNF on GetGlue every Sunday night.
PRO FOOTBALL TALK ON NBC SPORTS NETWORK
WEEKNIGHTS, 5 P.M. ET
Mike Florio, who created the innovative, NFL-focused web destination ProFootballTalk.com, hosts the new NBC Sports Network television program Pro Football Talk. The one-hour show airs weeknights at 5 p.m. ET every Monday through Friday. Pro Football Talk is co-hosted by Erik Kuselias.
Pro Football Talk features concentrated NFL insight from Florio and other experts from around the league. Florio and Kuselias will regularly welcome a roster of NBC Sports football commentators, including Rodney Harrison, Hines Ward, Doug Flutie, Ross Tucker, Amani Toomer, and Peter King, among others. In addition to deep diving on the most topical NFL stories of the day, Pro Football Talk will also touch on injuries, fantasy football and officiating.
SUNDAY NIGHT FOOTBAL IS PRIMETIME TELEVISION’S NO. 1 SHOW
Sunday Night Football remains the No. 1 show of the primetime television season among viewers, households and all key adult and male demographics. Additionally, SNF ranks No. 3 among all primetime programs for women 18-34. This marks the second consecutive season that Sunday Night Football is the No. 1 show of the primetime television season. Last season marked the first time a sports series was the No.1 show of the primetime television season.
SNF AND THANKSGIVING NIGHT GAME TOP NIELSEN CHARTS FOR THE WEEK: Sunday Night Football was the No. 1 primetime show of the week on ABC, CBS, NBC and Fox in adults 18-49 and total viewers, and between NBC’s Thursday and Sunday NFL coverage, the network accounted for the week’s No. 1 telecast on those networks in adults, men and women 18-34, 18-49 and 25-54, total viewers, households and teens 12-17.
SNF THROUGH 12 WEEKS: Through 12 weeks, Sunday Night Football has surpassed 20.5 million viewers a record eight times. By comparison, through 12 weeks last year and in 2010, this was achieved 7 times.
NBC’s 12-week (13 games) household rating of 12.5/20 and 20.8 million viewers is just two percent below 2011 (12.8/20, 21.2 million) and 2010 (12.8/21, 21.3 million).
SUNDAY NIGHT FOOTBALL THROUGH 12 WEEKS:
| YEAR | Viewers 2+ Rating/Share |
| 2012 | 20.8 million, 12.5/20 |
| 2011 | 21.2 million, 12.8/20 |
| 2010 | 21.3 million, 12.8/21 |
| 2009 | 19.5 million, 11.8/19 |
| 2008 | 16.3 million, 10.1/16 |
| 2007 | 16.6 million, 10.4/17 |
| 2006 | 17.5 million, 11.2/18 |
PACKERS-GIANTS ON SUNDAY NIGHT FOOTBALL:
Sunday’s blowout game on NBC, in which the Giants defeated the Packers, 38-10, drew 20.9 million viewers, up 3% from last year’s Week 12 SNF game (20.3 million for Steelers-Chiefs). The household rating of 12.6/19 for Sunday’s game is up 2% from last year’s Week 12 SNF game (12.3/19). Both the viewership and rating make this game the second-best Week 12 game in the seven-year history of Sunday Night Football.
The Packers-Giants Sunday Night Football broadcast easily won the night facing original network programming. NBC led the night among viewers 2+ in primetime with 18.1 million viewers (7:30-11 p.m. ET), topping the 11.4 million for second-place Fox, which was aided by an NFL overrun by 59%. NBC also defeated CBS (10.1 million) by 80% and ABC (6.6 million) by 175%. NBC additionally won the night among the major broadcast networks in households and all key demographics.
2012 SUNDAY NIGHT FOOTBALL
NBC will broadcast 19 primetime NFL games during the 2012 season, highlighted by storied rivalries such as Steelers-Ravens, Eagles-Cowboys, and Giants-Eagles; two games featuring Peyton Manning with his new team the Denver Broncos – hosting the Pittsburgh Steelers on the first SNF game of the season, and the New Orleans Saints in Week 8; and NBC’s first Thanksgiving night game, featuring New England Patriots at the New York Jets.
2012 SUNDAY NIGHT FOOTBALL REMAINING SCHEDULE
Sun. Dec. 2 *Week 13 Philadelphia Eagles at Dallas Cowboys (no change)
Sun. Dec. 9 *Week 14 Detroit Lions at Green Bay Packers (no change)
Sun. Dec. 16 *Week 15 San Francisco 49ers at New England Patriots
Sun. Dec. 23 *Week 16 San Diego Chargers at New York Jets
Sun. Dec. 30 *Week 17 TBA
*Flex Week
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