FOR IMMEDIATE RELEASE
Tuesday, November 13th, 2012
“SUNDAY NIGHT FOOTBALL” IS PRIMETIME TELEVISION’S NO. 1 SHOW
NEW YORK – November 13, 2012 – Sunday Night Football is the No. 1 show of the primetime television season among viewers, households and all key adult and male demographics. Additionally, SNF ranks No. 4 among all primetime programs for women 18-34 and No. 6 among women 18-49. This marks the second consecutive season that Sunday Night Football is the No. 1 show of the primetime television season. Last season marked the first time a sports series was the No.1 show of the primetime television season.
Source: Nielsen Media Research Live + Same Day 9/24-11/11/12
NOTE: The primetime television season began on Monday, Sept. 24 and does not include NBC’s Wednesday night opening game or the first three Sunday Night Football games of the season. Those four games averaged 23.5 million viewers.
NBC’s 10-week (11 games) household rating of 12.8/20 and 21.2 million viewers is on pace with 2011 (12.9/20, 21.3 million) and 2010 (12.8/21, 21.3 million), and are the first three primetime NFL seasons to average more than 21 million through the first 10 weeks of the season since 1994-1996 on ABC.
SUNDAY NIGHT FOOTBALL THROUGH 10 WEEKS:
|YEAR||Viewers 2+ HH Rating/Share|
|2012||21.2 million, 12.8/20|
|2011||21.3 million, 12.9/20|
|2010||21.3 million, 12.8/21|
|2009||19.8 million, 12.0/19|
|2008||16.2 million, 10.0/16|
|2007||16.3 million, 10.2/17|
|2006||18.0 million, 11.5/18|
Sunday’s game on NBC, in which the Texans beat the Bears 13-6, drew 20.9 million viewers, equal to last year’s Week 10 SNF game (20.9 million for Patriots-Jets). The household rating of 12.4/19 for Sunday’s game is off just four percent from last year’s Week 10 SNF game (12.9/20).
- Sunday Night Football was the No. 1 primetime program of the week among ABC, CBS, NBC and Fox in total viewers; adults 18-34, 18-49 and 25-54; men 18-34, 18-49 and 25-54; kids 2-11 and teens 12-17.
- The Texans-Bears Sunday Night Football broadcast easily won the night facing original network programming. NBC led the night among viewers 2+ in primetime with 17.0 million viewers (7:30-11 p.m. ET) topping the 12.4 million for second-place Fox, which was aided by an NFL overrun, by 38%. NBC also topped CBS (9.9 million) by 72% and ABC (6.6 million) by 158%. NBC also won the night among the major broadcast networks in households and all key adult, male and female demographics.
Sunday Night Football has won the Emmy Award for Outstanding Live Sports Series each of the last four years.
TOP 10 METERED MARKETS FOR TEXANS-BEARS:
|5. New Orleans||19.1/26|
|6. Las Vegas||18.5/27|
|8. San Antonio||16.4/25|
Follow NBC Sports PR on Twitter @NBCSportsPR
Follow “Sunday Night Football” on Twitter @SNFonNBC
Follow NBC SportsTalk on Twitter @NBCSportsTalk
Become a fan of “Sunday Night Football” on Facebook at:
Visit SNF All-Access at: http://snfallaccess.nbcsports.com/
–NBC SPORTS GROUP–